Recently, I wrapped up listening to Seth Godin’s This Is Marketing. As with all of Godin’s books, it’s a worthwhile read with more than a few nuggets to sink your teeth into and reference during meetings.Late in the book, Godin recites a list of rules to help people achieve the change they seek. It’s a fantastic list and one I wanted to share throughout the office. Unfortunately, though, unless I wanted to transcribe that list myself through repeated listenings of the few seconds it takes Godin to recite the list, I was out of luck. I didn’t have a printed copy. This is the downfall of consuming books in audio form.